Avalon services Fortune 100 clients, and they needed a website to that reflected it. We not only redesigned the site, but updated the messaging and organization in a way that would truly speak to C-Suite executives. We began by concentrating our efforts on "connection" as the...
After a long standing relationship with AstroTurf and the American Sports Products Group (ASPG), JHA/Steel worked to establish SRI Sports. SRI began to develop and market some of the most innovative and technically advanced sports surfaces on the market. Many of the leading teams in...
Wilsonart is a world-leading producer of decorative surfacing products. Their commercial solid surface countertop division needed a contemporary, stylish brand to appeal to both interior designers, architects and specifiers. The result was a well conceived, cohesive and aesthetic corporate brand that positioned Wilsonart as the...
As a wholesaler of specialty gas products to independent producers and distributors, Gas Innovations needed a strategic brand and corporate identity that set them apart from competitors while being easily customized for specific messaging to a wide variety of diverse audiences....
PSI has grown from a small, well-respected contract panel and furniture manufacturer to a large provider of products and services for commercial, institutional, and marine interior markets. This change in core business philosophy necessitated a comprehensive update of PSI’s branding and marketing. JHA/Steel implemented a...
Japan-based Buffalo Technology opened their North American headquarters with a lofty goal for JHA/Steel – help them become a major force in the SMB storage and wireless networking markets. Over the years, JHA/Steel has continued to help Buffalo realize their goal of providing high-quality, leading...
Motion is a well-known world leader for building rugged tablet computers. They decided to use their engineering expertise to design a totally revolutionary, new product that allows remote computer users to quickly configure and access a variety of wireless networks for increased productivity. JHA/Steel developed...
ETS-Lindgren designs and develops systems and components for the detection, measurement and management of electromagnetic, magnetic, and acoustic energy. With an international marketing presence supporting worldwide sales, ETS turned to JHA/Steel to establish a consistent brand and message. As a major sponsor of the IEEE Electromagnetic...
Austin-based eFueling recently leveraged its long-history serving the fleet fueling industry to develop a new line of equipment that brings cutting-edge technology to the stagnant sector. They turned to JHA/Steel for a complete brand makeover promoting their new direction. After conducting a strategic branding process, the...
Several years ago, AmeriTex Pipe and Products was selected to team up with KTI Pipe of Rialto, CA to build a state-of-the-art reinforced concrete pipe and box culvert production facility in Seguin, TX. AmeriTex quickly gained traction, winning business across central Texas. With this early...